Beauty salon's pink sign provokes new row in Beverley's Saturday Market
A NEW beauty salon specialising in hair removal has been ordered to pluck the gaudy pink sign from the front of its listed building.
Pinky Suhail, owner of Pinky's Brow Bar in Beverley's Saturday Market, says she is happy to comply and has apologised.
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Pinky Suhail, owner of Pinky's Brow Bar in Beverley's Saturday Market, has been told to take down her pink sign.
When the business opened on January 22 and the sign went up on the building that sits on the corner of Saturday Market and Dyer Lane, it prompted several complaints.
East Riding Council investigated and took action.
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Mrs Suhail was told the sign had to go because it did not have either advertising consent or listed building consent.
She said: "I didn't know there would be a problem with the sign. I didn't know anything about listed buildings.
"We just ordered the sign and the signs company did everything for us."
The beautician, who trained in Pakistan before moving to Huddersfield ten years ago and, later, relocated to Hull, hopes to have a thriving Beverley business.
She became well-known working at Browns, also in Saturday Market, and specialising in a technique called threading, which uses cotton thread to remove eyebrow hairs.
She said: "The technique is for people who don't want waxing. The idea comes from Persia, I think.
"I worked in Browns for a year and a half, it was a concession. But I became ill and went into hospital.
"When I came out, I decided I deserved to open my own business, I suppose I felt pushed into it."
Pinky's Brow Bar shares a building with several beauty therapy-type businesses.
Instead of being done in the middle of a busy department store, treatments are offered in private booths.
Mrs Suhail said: "I think it's better if it's private. I was lucky, I got a place in the middle of town. I just saw the 'to let' sign and then the deal was done. It really is the heart of the town."
To begin with, her business started at a lively pace. Spas, hair salons, nail bars and therapy centres have set up right across Beverley and those identifying a unique niche seem to be thriving.
But not long after the launch of Pinky's Brow Bar, East Riding Council contractors began work on the £2.5m revamp of Saturday Market.
For the past week, the salon, which is still open for business, has been blocked by a large metal fence.
Mrs Suhail said: "To start with, the business was really, really good. But now, because of the work the council is doing outside, it's gone really, really down."
Despite the setback, and the threat of action over her pink sign, Mrs Suhail is determined to comply with all she is required to do.
She said: "Now we have to pay for a new sign. We had a meeting with the council and now they've given me two months to take the sign down.
"We don't want to close our business within six months.
"We're here to listen. Our new sign has been approved by the council."
16 Comments
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by SonnyDay
Monday, February 25 2013, 9:13PM
“At least a pink sign isn't dangerous. Not like those deadly cobbles!”
by sarasam1
Monday, February 25 2013, 8:41PM
“i think pinky did the right thing,she respect the council decision because she never wants to close her business as she mentioned in her interview.so,we should appreciate her decision and don't be racist.she choose the place Beverley for her unique business,so guys this is the respect for all of us.”
by holyjoe2
Monday, February 25 2013, 8:07PM
“Get serious you people,If we don't keep our standards up we will finish up like Hull and non of us want that.Joe”
by Rex1411
Monday, February 25 2013, 7:24PM
“Like for pinky”
by komal1
Monday, February 25 2013, 7:05PM
“Don't people have anything better to do than go around Beverley complaining???? They need to get a life. Its stupid how people are making a big deal out of it. it non of their business and should stop sticking their noses in to stuff. Its not affecting them and its not like it is going to in the future. To me its a sign of jealousy because people are no able to do this threading technique. The society should actually be supporting you and SHOULD NOT be against you.
The sign looks perfect anyways. I don't understand what the problem is. The people should look at some of the other signs and they are even bigger and much more funky and no one says anything to them???”
by AdPotentia
Monday, February 25 2013, 5:35PM
“There's an easy way around this, just call your self Costa Brow bar and you can get away with anything, its been done before.”
by YorkieTed
Monday, February 25 2013, 1:25PM
“"It prompted several complaints"!! Why, whats wrong with it? From the picture it doesn't look that bad. Didn't they do the same to Costa coffee a few years ago though, and tried to drive them out. I think the traders of Beverley don't like competition.”
by dascodave
Monday, February 25 2013, 12:28PM
“If she as a new sign in a dull dark colour and in old english lettering saying "YE OLDE EYEBROW BAR WITHIN" would that make the living in the past locals and council happy,or is solely cos she's not from these parts?”
by PeterAnlaby
Monday, February 25 2013, 12:00PM
“The sign was well worth the money it cost, even if it has to be taken down. How much would this type of advertising have cost had it not been provided free by the Hull Daily Mail. Good luck Pinky, new businesses need all the help they can get”
by JayOnly
Monday, February 25 2013, 11:11AM
“The company that rented out the building - I assume it's rented - could have told her there were restrictions about signage on listed and other buildings. Of course, all they will see is the rent coming in.”