Hornsea traders say council parking fees hike will be 'devastating' for business
THE future of one of Hornsea's oldest businesses is hanging in the balance.
Countdown, in Newbegin, could close its doors after 20 years of trading as it struggles to compete with larger stores in the area, according to owner Alvin Wilkinson.
His concerns over the future of his shop have been heightened following the announcement that parking charges in the coastal town could double.
Mr Wilkinson, 70, says he is losing up to £1,000 a week.
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"The increase in parking fees is going to have a devastating effect on businesses in the town," he said.
"This is going to be a huge blow and drive people away from the town.
"Since the toll charges on the Humber Bridge were reduced we are getting people coming here that have never been to this area before so this proposal seems a bit of a backward step."
"Since Tesco opened, it has started to sell my stuff and I can't compete.
"I am fighting for survival and I am doing everything I can to make the business viable and stay afloat but I am not sure how long I can continue if trading levels remain the same."
Although the future of convenience store Countdown looks uncertain, Mr Wilkinson said he has no plans to give up the fight to keep his beloved shop open.
"I have built this shop up and have no intentions of giving it up," he said.
"I love my work and I just want to keep it going for as long as I can."
The council has undertaken a review of its car parks in Hornsea and has re-banded Newbegin and Hornsea Leisure Centre to spread use between car parks and improve traffic flow.
These car parks will operate under a new price structure from 8am on Thursday, March 28, that is free for the first half hour, short stay only, and then £1 for an hour, £2 for two, £3 for three and £4 for all day.